The operation APROINVEST - Agency for the Promotion and Capture of Investment is streamlined under the Sanjonet - Innovation and Competitiveness Network, aiming to streamline a platform for promoting the economic attractiveness of the Municipality of São João da Madeira. This platform/agency will assume the role of a dynamic element of dissemination activities of São João da Madeira and its economic potential development.
APROINVEST is configured as a platform for the promotion and economic attractiveness of São João da Madeira, consubstantiating the attribution of these functions to SANJOTEC.
As part of the operation, Sanjotec prepared a set of promotional materials including brochures, roll-ups, screens, and the production of a stand for participation in fairs and events. These initiatives, included in Action 1 of the project also include the creation of a brand allusive to the key event of promotion and attraction, with graphic digital material associated with the promotion of entrepreneurship, creativity, innovation and economic attractiveness and investment. It also includes the promotion of an institutional video of Sanjotec and São João da Madeira, and support guides with standard presentations to investors/entrepreneurs.
Within the framework of Action 2, Sanjotec has boosted a number of initiatives for economic promotion of the Municipality of São João da Madeira, either by hosting broad spectrum activities such as the TECNET key event, or by participating in fairs and initiatives produced by other entities. We highlight the trips to China and Italy, and in fairs and national initiatives.
In Action 3, several initiatives of networking and contact with companies, businessmen and entrepreneurs were boosted, with the establishment of biz-to-biz, inter-company and contacts with potential investors, in order to attract investment to locate business projects and start-ups in São João da Madeira, as well as allowing inter-company contact with the potential to attract investment to existing companies, favoring economic growth and job creation.
Project co-financed by the Programa Operacional Regional do Norte, ON.2 – O Novo Norte and QREN2, through the European Regional Development Fund.